LinkedIn Training

How to use LinkedIn

 

LinkedIn is one of the ‘hottest’ social media (SM) platforms in the business community as well as the international world (one of the top five SM!).  Business professionals may have an account and profile, but haven’t a clue what to do once they are in the system.  This training provides the how-to, AND the WHY you want to be active, and how to be active all in one class.  There are no PowerPoints – the training is real-time, click on this tab, type in this information, and adjust this setting while you work on your profile via wifi connection.

Dr. Boyer has achieved over six-figures in the last five years from consulting fees, recommendations, and active participation within the LinkedIn community – and YOU CAN TOO once you know what to do within the social media site and how to psychologically train your followers and connections to continue to keep your name – and your brand – top of mind in their daily or weekly visits to the site.

Using LinkedIn for social media branding, business development, public relations, marketing and sales – multiple levels available (small and corporate group training (location) must have Wi-Fi and projection equipment):

Recent studies have found that LinkedIn drives significantly more online traffic to corporate websites than all the other social platforms combined.

But its more than just about driving traffic to your website, any well-designed campaign can do that. It’s more about exposing your business to your markets in a way that no other outbound activity can. If you understand the real value of LinkedIn, your business will make it a priority to participate regularly. I hope you find my latest research helpful;

LinkedIn: The Right Mix of User Experience, Search, and Lead Development 

Validation: LinkedIn is the trusted source for validating information and connecting with valued sources:

  • 71% say LinkedIn allows users to identify the credentials of information sources; only 35% say the same about Twitter and 29% say so about Facebook.
  • 58% say LinkedIn provides a trusted resource to help validate information from other sources (vs. 37% for Twitter and 29% for Facebook).
  • 55% say LinkedIn provides a trusted channel for information (vs. 43% for Twitter and 32% for Facebook).

Access a broader network of peers:

  • 54% of users say LinkedIn enables users to quickly find information; 42% say the same about Twitter and 34% say so about Facebook.
  • 71% say LinkedIn surfaces insights that are relevant to users’ needs; 49% say the same about Twitter and 41% say so about Facebook.
  • 86% say LinkedIn provides access to a broader network of peers; 54% say the same about Twitter and 54% say so about Facebook.

 

TRAINING LEVELS FOR YOUR COMPANY OR PERSONAL NEEDS:

    1. Free Speaking Engagements – contact Dr. Boyer to see if your company qualifies for a Free Q&A Speaking Session about the uses of LinkedIn (and/or other social media) as a methodology of business development and marketing (up to 30-45 minutes – FREE of charge for brown-bag luncheons or short interactive Q&A sessions answering broad questions about all social media and use of the platforms)

 

    1. Personalized – one-on-one via face-to-face or via Adobe Connect online meeting platform (Internet); this provides hands-on, and individual training with a single student at a time, working with their personal and business information to enrich their profile and beef up their marketing capabilities for themselves as a Subject Matter Expert, and includes tutoring on Search Engine Optimization (SEO) of their personal profile.

 

    1. Small Group – semi-private environment with hands-on practice with trainee’s lap-top, Wi-Fi, and large-screen training for real-time LinkedIn showcase; learners can coordinate a schedule that is convenient for their small group, provide the educational setting, equipment, Internet connection, and collect payment for the attendees; trainer provides hands-on, process training on use of LinkedIn to showcase individual strengths, identify tasks to expand their presence on LinkedIn (thus the Internet), and SEO their profiles to attract more clients or readers.

 

    1. Corporate Group Training – corporate setting, with audience or hands-on practice with trainee’s lap-tops, via over-head equipment, Internet access (wifi), in real-time to showcase LinkedIn capabilities; trainer provides ~3-5 hours of training, help learners create task lists to increase visibility for individuals or the company, point out specific and unique actions to exponentially increase visibility and search-ability for personal profiles and company profiles on LinkedIn.

 

  1. Social Media Management Services:  This service provides daily, weekly, monthly, or specific dynamic schedules (per client’s needs) to perform tasks within groups, create polls (where feasible), reply or create mail messages, monitoring of in-mails and invitations, as well as recommendations, posting of commentary, creating or increasing connections to exponentially increase ability to reach out to important contacts within the business industry, and increase exposure of the company branding and message.  This service may also include interactive and scheduled posts to Twitter or blogs if company has a WordPress themed website with blogging capability.

 

LinkedIn Training PowerBall Classes:

…you’ll never look at social media the same way again!

Click here for tickets to the next PowerBall Class!

https://www.eventbrite.com/e/linkedin-powerball-training-business-development-andor-job-hunting-tickets-727094760

This PowerBall LinkedIn Training Class provides one of the most powerful tools in the social networking business world; and puts the ability and power in your hands to develop richer networks for your business development, career search, and/or marketing your business or company.

BRING YOUR PC OR MAC LAPTOP with WiFi – (note: tablets use mobile apps software which is not as robust as laptop enabled SaaS (Cloud computing application) – what is covered in class might be be able to access on a tablet or mobile phone device, but bringing your laptop will enable you to access ALL the LinkedIn options).

TRAINING SELF-INVESTMENT VALUE

 

1)         Four hours of power-packed, informative training on how to use LinkedIn – from building your profile with SEO to joining high-power, high-member industry groups

2)         More powerful, richer profile – with step-by-step directions

3)         Understand the power of: (a) signatures, (b) applications, (c) groups, and (d) advice to attract the attention

4)         Network – to increase connections online, and increase your power of introduction through their connections.

5)         Subject Matter Expert Trainer – on LinkedIn since Summer of 2004 (9 years; 7,500 connections)

6)         Personal Attention – instant answers to most questions with detailed answers in small groups – start conversations that leads to higher levels of learning and understanding

7)         REAL-TIME, Internet-based training; so learners can ask questions on the fly

8)         Comfortable training environment with free WiFi; bring your laptop, and work your profile as you train on how to use the media (note: iTablets and smart phones use ‘mobile’ app for LinkedIn which is NOT as robust as PC ‘cloud-software: SaaS’ – so best advice – bring your laptop, not the tablet for this class)

9)         Opportunity to build your rich profile to practice for business development and engagement for future business

10)      How-to Manual – take-home manual for step-by-step process (eBook)

11)      Opportunity to attend a future class (same level) for free as a ‘repeat’ refresher.

Your Investment:  $125.00 per event (PowerBall Classes); entitles you to water and a snack, four hours of training, the LinkedIn e-Book, plus followup questions and answers after the training, and free access to the instructor for ‘quickie’ questions after the training event.

Email or phone me for more information on how you can INVEST in your personal business development and career future.  Start using LinkedIn now to enhance your network and develop more business!

* This training expense may be tax deductible as business marketing expense or job search expense – see your tax advisor for details.

 

get_started_now

I want to help you significantly grow your network!

 

 

*Legal Note: This training is not in any way, shape, or form associated with LinkedIn as a legal entity; this course and the trainer does not represent themselves as ‘endorsed by’ or in any way, shape, or form certified by LinkedIn.

Proven results for all students.

 

Stuart Chesson – Owner, Koizilla Monster Ponds Inc: I never really understood the power of Linked In until I attended Dawn’s training class. Now my mind is alive with new ideas for fully utilizing this amazing resource. If you have not had the opportunity to attend one of her trainings, I hope you will make it a priority to do so. You will be glad you did. Dawn is a truly amazing resource person. Not only is she a wellspring of valuable information, she also has the ability to convey that information to others clearly and simply. Her class was easily the most useful and inspiring two hours I have spent in quite awhile – and the time flew by! Thank you Dawn!


Lee Walker
 – 
Accounting Professional: Dawn Boyer is a social media expert with Linkedin. I have taken a few Linkedin training workshops facilitated by Dawn and recommend taking them and connecting with her.


Angie Utter
 – 
Financial Planner: I attended Dawn’s LinkedIn class and she did a great job explaining many of the hidden gems that LinkedIn has to offer. With a variety of skill levels in the class, she did an outstanding job addressing the needs of each user and keeping everyone engaged. If you’re looking to increase your web presence, need to create or revamp your resume, or need advice from an HR expert, Dawn is your go-to girl! She’s a guru in all these areas, and then some!

Leah Kaiz
 – 
CEO at Blue Gypsy, Inc.: I’ve hired Dawn Boyer as a LinkedIn expert to provide training to my clients so that they may get the best results with the use of LinkedIn. Dawn was very professional, detailed, and took her time to be through with my clients. Her expertise and knowledge about LinkedIn is a very important element to self marketing. I’d recommend her for training and consulting on best practices and uses for this SM platform.

Kenneth J. Longo
 – 
Residential Realtor, Listings, Sales, Rentals, Property Management, Outgoing/Incoming Referrals: Thank you Dawn for a great seminar on using Linked In in our business professions. Time well spent, and I’m looking forward to the Advanced Seminar!

Parchelle Hotten
 – 
VIDEOGRAPHER: This training was a God-send! I was unaware of the power of networking and relationships that LinkedIn provides. Dawn gave us great tips, tricks, and even helped me add the correct content to my LinkedIn profile! I will definitely take sign up for the next intermediate course with Dawn! Great way to spend my Saturday morning!


James O’Keefe
 – 
Deputy Director, Career Transition Services at MOAA: I asked Dawn to review my LinkedIn profile. She did a fabulous job – quick, efficient and very effective. Her feedback was invaluable. Now I have some work ahead of me to update my profile, but I am sure it will be worth the effort. I highly recommend Dawn for anyone who wants to improve their LinkedIn profile.

 

Find out more about other available trainings:

 

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LinkedIn Training

How to use LinkedIn

 

LinkedIn is one of the ‘hottest’ social media (SM) platforms in the business community as well as the international world (one of the top five SM!).  Business professionals may have an account and profile, but haven’t a clue what to do once they are in the system.  This training provides the how-to, AND the WHY you want to be active, and how to be active all in one class.  There are no PowerPoints – the training is real-time, click on this tab, type in this information, and adjust this setting while you work on your profile via wifi connection.

Dr. Boyer has achieved over six-figures in the last five years from consulting fees, recommendations, and active participation within the LinkedIn community – and YOU CAN TOO once you know what to do within the social media site and how to psychologically train your followers and connections to continue to keep your name – and your brand – top of mind in their daily or weekly visits to the site.

Using LinkedIn for social media branding, business development, public relations, marketing and sales – multiple levels available (small and corporate group training (location) must have Wi-Fi and projection equipment):

Recent studies have found that LinkedIn drives significantly more online traffic to corporate websites than all the other social platforms combined.

But its more than just about driving traffic to your website, any well-designed campaign can do that. It’s more about exposing your business to your markets in a way that no other outbound activity can. If you understand the real value of LinkedIn, your business will make it a priority to participate regularly. I hope you find my latest research helpful;

LinkedIn: The Right Mix of User Experience, Search, and Lead Development 

Validation: LinkedIn is the trusted source for validating information and connecting with valued sources:

  • 71% say LinkedIn allows users to identify the credentials of information sources; only 35% say the same about Twitter and 29% say so about Facebook.
  • 58% say LinkedIn provides a trusted resource to help validate information from other sources (vs. 37% for Twitter and 29% for Facebook).
  • 55% say LinkedIn provides a trusted channel for information (vs. 43% for Twitter and 32% for Facebook).

Access a broader network of peers:

  • 54% of users say LinkedIn enables users to quickly find information; 42% say the same about Twitter and 34% say so about Facebook.
  • 71% say LinkedIn surfaces insights that are relevant to users’ needs; 49% say the same about Twitter and 41% say so about Facebook.
  • 86% say LinkedIn provides access to a broader network of peers; 54% say the same about Twitter and 54% say so about Facebook.

 

TRAINING LEVELS FOR YOUR COMPANY OR PERSONAL NEEDS:

    1. Free Speaking Engagements – contact Dr. Boyer to see if your company qualifies for a Free Q&A Speaking Session about the uses of LinkedIn (and/or other social media) as a methodology of business development and marketing (up to 30-45 minutes – FREE of charge for brown-bag luncheons or short interactive Q&A sessions answering broad questions about all social media and use of the platforms)

 

    1. Personalized – one-on-one via face-to-face or via Adobe Connect online meeting platform (Internet); this provides hands-on, and individual training with a single student at a time, working with their personal and business information to enrich their profile and beef up their marketing capabilities for themselves as a Subject Matter Expert, and includes tutoring on Search Engine Optimization (SEO) of their personal profile.

 

    1. Small Group – semi-private environment with hands-on practice with trainee’s lap-top, Wi-Fi, and large-screen training for real-time LinkedIn showcase; learners can coordinate a schedule that is convenient for their small group, provide the educational setting, equipment, Internet connection, and collect payment for the attendees; trainer provides hands-on, process training on use of LinkedIn to showcase individual strengths, identify tasks to expand their presence on LinkedIn (thus the Internet), and SEO their profiles to attract more clients or readers.

 

    1. Corporate Group Training – corporate setting, with audience or hands-on practice with trainee’s lap-tops, via over-head equipment, Internet access (wifi), in real-time to showcase LinkedIn capabilities; trainer provides ~3-5 hours of training, help learners create task lists to increase visibility for individuals or the company, point out specific and unique actions to exponentially increase visibility and search-ability for personal profiles and company profiles on LinkedIn.

 

  1. Social Media Management Services:  This service provides daily, weekly, monthly, or specific dynamic schedules (per client’s needs) to perform tasks within groups, create polls (where feasible), reply or create mail messages, monitoring of in-mails and invitations, as well as recommendations, posting of commentary, creating or increasing connections to exponentially increase ability to reach out to important contacts within the business industry, and increase exposure of the company branding and message.  This service may also include interactive and scheduled posts to Twitter or blogs if company has a WordPress themed website with blogging capability.

 

LinkedIn Training PowerBall Classes:

…you’ll never look at social media the same way again!

Click here for tickets to the next PowerBall Class!

https://www.eventbrite.com/e/linkedin-powerball-training-business-development-andor-job-hunting-tickets-727094760

This PowerBall LinkedIn Training Class provides one of the most powerful tools in the social networking business world; and puts the ability and power in your hands to develop richer networks for your business development, career search, and/or marketing your business or company.

BRING YOUR PC OR MAC LAPTOP with WiFi – (note: tablets use mobile apps software which is not as robust as laptop enabled SaaS (Cloud computing application) – what is covered in class might be be able to access on a tablet or mobile phone device, but bringing your laptop will enable you to access ALL the LinkedIn options).

TRAINING SELF-INVESTMENT VALUE

 

1)         Four hours of power-packed, informative training on how to use LinkedIn – from building your profile with SEO to joining high-power, high-member industry groups

2)         More powerful, richer profile – with step-by-step directions

3)         Understand the power of: (a) signatures, (b) applications, (c) groups, and (d) advice to attract the attention

4)         Network – to increase connections online, and increase your power of introduction through their connections.

5)         Subject Matter Expert Trainer – on LinkedIn since Summer of 2004 (9 years; 7,500 connections)

6)         Personal Attention – instant answers to most questions with detailed answers in small groups – start conversations that leads to higher levels of learning and understanding

7)         REAL-TIME, Internet-based training; so learners can ask questions on the fly

8)         Comfortable training environment with free WiFi; bring your laptop, and work your profile as you train on how to use the media (note: iTablets and smart phones use ‘mobile’ app for LinkedIn which is NOT as robust as PC ‘cloud-software: SaaS’ – so best advice – bring your laptop, not the tablet for this class)

9)         Opportunity to build your rich profile to practice for business development and engagement for future business

10)      How-to Manual – take-home manual for step-by-step process (eBook)

11)      Opportunity to attend a future class (same level) for free as a ‘repeat’ refresher.

Your Investment:  $125.00 per event (PowerBall Classes); entitles you to water and a snack, four hours of training, the LinkedIn e-Book, plus followup questions and answers after the training, and free access to the instructor for ‘quickie’ questions after the training event.

Email or phone me for more information on how you can INVEST in your personal business development and career future.  Start using LinkedIn now to enhance your network and develop more business!

* This training expense may be tax deductible as business marketing expense or job search expense – see your tax advisor for details.

 

get_started_now

I want to help you significantly grow your network!

 

 

*Legal Note: This training is not in any way, shape, or form associated with LinkedIn as a legal entity; this course and the trainer does not represent themselves as ‘endorsed by’ or in any way, shape, or form certified by LinkedIn.

Proven results for all students.

 

Stuart Chesson – Owner, Koizilla Monster Ponds Inc: I never really understood the power of Linked In until I attended Dawn’s training class. Now my mind is alive with new ideas for fully utilizing this amazing resource. If you have not had the opportunity to attend one of her trainings, I hope you will make it a priority to do so. You will be glad you did. Dawn is a truly amazing resource person. Not only is she a wellspring of valuable information, she also has the ability to convey that information to others clearly and simply. Her class was easily the most useful and inspiring two hours I have spent in quite awhile – and the time flew by! Thank you Dawn!


Lee Walker
 – 
Accounting Professional: Dawn Boyer is a social media expert with Linkedin. I have taken a few Linkedin training workshops facilitated by Dawn and recommend taking them and connecting with her.


Angie Utter
 – 
Financial Planner: I attended Dawn’s LinkedIn class and she did a great job explaining many of the hidden gems that LinkedIn has to offer. With a variety of skill levels in the class, she did an outstanding job addressing the needs of each user and keeping everyone engaged. If you’re looking to increase your web presence, need to create or revamp your resume, or need advice from an HR expert, Dawn is your go-to girl! She’s a guru in all these areas, and then some!

Leah Kaiz
 – 
CEO at Blue Gypsy, Inc.: I’ve hired Dawn Boyer as a LinkedIn expert to provide training to my clients so that they may get the best results with the use of LinkedIn. Dawn was very professional, detailed, and took her time to be through with my clients. Her expertise and knowledge about LinkedIn is a very important element to self marketing. I’d recommend her for training and consulting on best practices and uses for this SM platform.

Kenneth J. Longo
 – 
Residential Realtor, Listings, Sales, Rentals, Property Management, Outgoing/Incoming Referrals: Thank you Dawn for a great seminar on using Linked In in our business professions. Time well spent, and I’m looking forward to the Advanced Seminar!

Parchelle Hotten
 – 
VIDEOGRAPHER: This training was a God-send! I was unaware of the power of networking and relationships that LinkedIn provides. Dawn gave us great tips, tricks, and even helped me add the correct content to my LinkedIn profile! I will definitely take sign up for the next intermediate course with Dawn! Great way to spend my Saturday morning!


James O’Keefe
 – 
Deputy Director, Career Transition Services at MOAA: I asked Dawn to review my LinkedIn profile. She did a fabulous job – quick, efficient and very effective. Her feedback was invaluable. Now I have some work ahead of me to update my profile, but I am sure it will be worth the effort. I highly recommend Dawn for anyone who wants to improve their LinkedIn profile.

 

Find out more about other available trainings:

 

Be Sociable, Share!